Yamaha Revstarwins Red Dot Award 2017: Best of the Best (the top prize in this design competition)!!! It feels great that all the hard work I have put into this project at Yamaha Design Laboratory is now being rewarded.
Revstar gets so much love from the guitarists and now also recognition in the design world. I'm grateful that I had an opportunity to be a part of this success!
My latest project, the New Yamaha BB Series of electric bass guitars will be released this summer! The new "BroadBass" is completely redesigned from ground-up but with respect to the long history of these extraordinary instruments. Just in time for the 40th Anniversary of the Yamaha BB!
14/02/2017 - Comments Off on iF Design Award 2017 for Yamaha Revstar
Yamaha Revstarwas honoured with this year’s iF DESIGN AWARD, a world-renowned design prize.Each year, Germany’s oldest independent design institution, Hannover-based iF International Forum Design GmbH organizes the iF DESIGN AWARD. Read more
Today Yamaha is launching the first completely new line of electric guitars in almost two decades. I'm honoured that my project was chosen to be realised from many concepts that were being developed at the same time in Japan (Yamaha Design Lab), UK (Forpeople) and USA (Yamaha Artist Custom Shop). It was a pleasure designing those sexy shapes while working with so many enthusiastic people from Yamaha Guitar Development, listening to the voice of many guitarists and industry specialists and developing and brushing up the design with Toshihide Suzuki, Guitars and Drums chief designer in Yamaha Design Laboratory (designer of the iconic THR amplifier series).